When it comes to putting on sunscreen on these sunny July days, it seems the guys just don't get it.


  Winter Prosapio of Schlitterbahn sees it every day...guys will fail to get out the sunscreen, and they are far more likely to end a day at the park blistered and burned than women.


 "It's only about 30% of men will wear their sunscreen, while 75% of women will," she said.


  Prosapio says women are more used to putting creams and lotions on their faces.


  "I suspect part of it has to do that women are more interested in protecting their face from aging, and men, not so much."


  She says the so called 'SPF' rating on tubes and bottles of sunscreen is often misunderstood.  First, it refers to the ability of a sunscreen to block ultraviolet B rays, which cause sunburns.  It does not measure a sunscreen’s ability to block UVA rays, which cause 'deeper skin damage.'


  And she says, unlike what many people believe, the SPF rating has nothing whatsoever to do with how long the sunscreen will remain effective.


  "SPF 100 doesn't last more than a couple of hours, just like SPF 15," she said.


  Another problem she sees at Schlitterbahn with sunscreen is that many people don't use it when they're tubing or laying in the water.


  "Even if its 105 outside you won't feel the heat, because your hind end is in the water," she said.  "You feel cool."


  She says because of that, she sees a lot of sunburned chests and noses, because those body parts are just as exposed to the sun as they would be if the person were standing in a field without any water nearby.